Data Analysis - Arizona Science Center

Excel Sheet Audit - AZ Science Center - Spring 2023.xlsx

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AZ Science Center - Data Analysis 2023.pdf

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During my time at The Cronkite Agency, I was tasked with assessing and conducting a comprehensive three-month data analysis of the Arizona Science Center’s social and traditional media channels.

The goal was to evaluate the center's digital performance and determine whether it would be beneficial for the agency to onboard them as a client.

This analysis involved gathering and interpreting data on audience engagement, content reach, and overall media effectiveness.

I provided insights into potential areas of improvement and helped the agency make an informed decision on how to best approach this partnership.